Press Release: Air Canada unveils transformed Aeroplan program
Air Canada today revealed the details of its transformed Aeroplan loyalty program, outlining the program attributes and credit card benefits members can enjoy when the new program launches November 8, 2020.
The new Aeroplan program offers customers more personalized, flexible and easier-to-use features, delivering a truly rewarding loyalty experience. Additionally, the program is poised to provide better value for Aeroplan credit card holders redeeming flights on Air Canada than the value provided by major Canadian bank travel programs.
“Air Canada promised an outstanding new Aeroplan that would be among the best travel loyalty programs in the world, and we are fulfilling that promise,” said Calin Rovinescu, President and Chief Executive of Air Canada. “The new Aeroplan program, which has been extremely well thought through, has been eagerly anticipated as a key driver of our ongoing transformation, this is more important than ever as airlines compete to earn and retain customer loyalty in a rapidly changing environment.”
“Since we announced our commitment to improve Aeroplan, we’ve been listening to feedback from more than 36,000 consumers; we’ve benchmarked against loyalty and frequent flyer programs from around the globe, and we’ve completely rebuilt our digital infrastructure,” said Mark Nasr, Vice President, Loyalty and eCommerce at Air Canada. “The result is a truly responsive and flexible loyalty program delivering a more rewarding experience so that members can travel more and travel better.”
Beginning November 8, 2020, current Aeroplan accounts will seamlessly transition to the transformed program, including existing Aeroplan membership numbers. Aeroplan miles will be known as “Aeroplan points,” and existing balances of miles will be honoured on a one-to-one basis. Also, all Aeroplan credit cards will continue to earn Aeroplan points.
With the launch, members will enjoy an exciting range of new benefits, including new features on Aeroplan credit cards, many never offered before in Canada. Full details can be found at www.aircanada.com/aeroplan. Here are some important highlights to discover: